Market access update
Emphasizing the patient voice in health technology assessments

In this free article, we explore the evolving role of the patient voice in market access, and the vital role of patients in health technology assessments.
The involvement of patient voice in demonstrating the value of treatments in healthcare is gaining in importance. While gaining patient insights is not a new topic for biopharmaceutical teams, the body of literature on the role of patient centricity in health technology assessments (HTAs) is growing.
This free article explores:
- The benefits of patient‑centric product development
- The influence of the patient voice in regulatory and health technology assessment activities
- Suggestions for working in partnership with patients and patient groups.

FREE Whitepaper
Emphasizing the patient voice in health technology assessments
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