Reducing the care gap in cancer prevention, diagnosis, and treatment

This free eBook provides expert analysis of the global trends and recommendations for driving commercial success across a range of stakeholders in oncology.

Created by the interdisciplinary team at Fishawack Health, “Reducing the care gap” includes insight about:

• Driving uptake of biomarker testing among community oncologists 

• Integrating patient centricity across the commercialization path in multiple myeloma 
  
  
• The increasing influence of the Centers for Medicare and Medicaid Services on the commercialization of oncology products 
  
  
• Why applying a commercial lens to Phase 2 trials will drive launch success 
  
  
• Advice on commercializing CAR-T therapies – from driving equitable access to developing impactful and relevant marketing 
  
  
• A case study on determining endpoints in non-small cell lung cancer  

PRMA Consulting is part of Fishawack Health, a purposefully built commercialization partner for the biopharmaceutical, medical technology, and wellness industries. Learn more at fishawack.com.