Value propositions

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How can we help?

Optimize your value story with robust, evidence-based value propositions and in-depth understanding of therapy areas and unmet need.

Critical review and assessment

To gauge the evidence available to support your value messages, we critically review the current and emerging competitive landscape and assess trial designs and target product profiles.

In-depth understanding

Robust, evidence-based value propositions and messages based on in-depth understanding of payer requirements, the therapy area, and unmet needs.

Optimized value stories

Optimize your value story with messages that have been tested with payers and KOLs to determine the perceived value of your asset, and the impact and robustness of the message.

We really appreciate PRMA Consulting’s ability to incorporate advisor insights into our value message testing. Bravo on your persistence and meeting our compressed timelines!

Director Global Market Access, top-5 pharmaceutical company